How we built the website for OPG Vrabec
For OPG Vrabec — a family excursion site on the banks of the Kupa River — we created a modern, multilingual website aimed at attracting domestic and international guests to rural tourism. The site, available in four languages (Croatian, German, English, and French), showcases the farm's offerings, from river adventures to homemade food, while integrated Google reviews immediately show guests the experiences of those who have already visited. The project covered everything from the logo and design to SEO optimization.
The challenge: reaching guests from Croatia and abroad
In tourism, the decision to visit is made within seconds, usually on a mobile phone and often in a foreign language. In this context, a website isn't just "nice to have" — it's the main channel through which guests arrive. At the same time, the site has to inspire trust at first glance: within a few seconds, a guest should see what the excursion site looks like and what it offers, and most importantly, be able to get in touch right away, without any hassle.
A particular challenge was reaching German, Austrian, and French guests, who make up a growing share of visitors to continental Croatia. This required a website in four languages with localized content, not just machine translation. We even took care of details such as a separate WhatsApp contact for German-speaking guests.
The solution: a modern multilingual website
For OPG Vrabec, we handled:
- Web design — a modern, clear, mobile-friendly site focused on photos of the excursion site and the Kupa River, with a clear call to contact
- Logo design — a recognizable visual identity reflecting the farm's tradition and natural surroundings
- Multilingualism — the site is available in four languages (Croatian, German, English, and French), with localized details such as a separate WhatsApp contact for German-speaking guests
- Google reviews — integration of reviews from the Google Business Profile directly onto the site, so new guests can immediately see the experiences of those who have already visited
- Copywriting — working together with the client, we crafted copy that tells the story of the family farm and encourages guests to visit
- SEO optimization — structure and content set up so guests searching for this kind of offer on Google can find the excursion site
- Hosting and technical support — a complete setup, from domain and hosting to security settings and speed optimization
See the site live: opgvrabec.com
Why a website is essential for family farms and rural tourism
Today, guests looking for excursion sites and rural farms start on Google, searching by destination and type of experience. Without a modern website, a family farm practically doesn't exist for them, since guests can't see what the property looks like, what it offers, or how to get in touch. A good tourism website answers these questions and guides the guest toward making an inquiry before they even pick up the phone. High-quality photos, a clearly presented offer, and the ability to make contact in multiple languages turn a visitor into a guest — and Google reviews on the site build trust and work on your behalf 24 hours a day, even for guests from abroad. For family farms expanding into tourism, a website is the fastest way to attract their first guests, and multilingual support opens the door to German, Austrian, and French visitors who are just discovering continental Croatia.
Do you run a family farm or excursion site?
We'll build you a website that makes it easy for guests to find their way to you — modern, clear, multilingual, and mobile-friendly. Prices start from €400.
Check out our website packages and pricing or other projects.
